Marketing insights, case studies, and podcast episodes for real estate investors.
There’s a very natural assumption real estate investors make with Google Ads: If the campaign is working, more budget should mean more motivated seller leads. Spend $500, get a...
Read moreIn the competitive landscape of digital marketing, understanding how to effectively track conversions in Google Ads is crucial for maximizing your advertising ROI. This blog post...
Read moreIn the competitive world of real estate, generating high-quality leads is essential for success. Pay-Per-Click (PPC) marketing has emerged as a powerful tool for real estate...
Read moreIn the world of account management, the journey is often fraught with challenges and adjustments. As professionals navigate the complexities of managing accounts, they uncover...
Read moreIn the fast-evolving world of real estate, leadership is more crucial than ever. Chris Heller, a prominent figure in the industry, emphasizes the importance of decision-making and...
Read moreWe’ve had the privilege of knowing and working with Nick for over a decade. He’s a successful entrepreneur and real estate investors whose done over 1,500 deals,...
Read moreIf you’re only days away from considering launching PPC, let’s talk about getting the most out of every single click.It’s not just about getting people to see our ads, it’s...
Read moreMaximize Your Real Estate Investing: Building the Perfect Homepage In the competitive world of real estate investing, standing out and attracting motivated sellers is key. Your...
Read moreStop Worrying About Cost Per Lead and Start Focusing on Real ROI As a real estate investor, you’re always looking for ways to improve your marketing and get more leads. But...
Read moreTaking Smart Risks for Real Estate Investors The real estate market is an exciting world full of opportunity. Every day presents chances to grow your portfolio, expand your...
Read moreThe real estate investing industry is stuck in the past. And relying on old-school marketing strategies that used to work is a recipe for failure today. This includes SEO and...
Read moreMany real estate investors dream of quitting their jobs to do deals full time. And while that’s a great thing for many, that might not be your reality (yet). Maybe you don’t even...
Read moreMost investors can get leads. Send enough postcards, mail enough letters and run enough ads—somebody will call you. But many leads waste your time. They expect sky-high prices,...
Read moreIn an economic downturn, you can’t rely on what used to work. Being reactive won’t help you thrive. If you want deals, you have to innovate. Today, you’ll hear from an investor...
Read moreMany real estate investors never flip more than 30 houses a year. But today’s guest, Chris Music, accomplished that goal. Chris’s secret? He swapped out direct mail campaigns with...
Read moreMost investors use patchwork marketing tactics they learned from different sources. Whether it’s direct mail, bandit signs, SEO, AdWords or postcards–you’ve probably heard it all...
Read moreIf you want to become wealthy as a real estate investor, you need to scale your REI business. The only way you’ll ever accomplish that is by using leverage to get more results in...
Read moreIf you want to scale your REI business, you’re probably thinking about all the marketing tactics, the technology, and who and when to hire help. But sometimes, things are much...
Read moreSome investors can run their business on “easy mode”. They’re the only real estate investors in a small market and get all the deals. Sure, they have their challenges too. But...
Read moreMany investors start out extremely excited about all the opportunities in real estate, imagining the life they can live once they profit off of their new business. But more often...
Read moreGetting started as an investor is the hardest part. You’ve got all this information, but you don’t know where to start. And while you watch others close deals and quit their day...
Read moreToday, Dan is joined by Kevin Bupp, a real estate expert who specializes in parking lots and mobile home parks. Kevin will tell us his story of starting out as a young...
Read moreGet set to boost your social media skills with Karlyn Ankrom on this week’s episode. With 15 years of experience, Karlyn knows all about making a big impact online....
Read moreJoin us on this week’s episode of REI Marketing Nerds as we sit down with the multifaceted Frank McKinney, a real estate innovator and best-selling author making real change...
Read moreOn this episode of REI Marketing Nerds, we sit down with Frank McKinney, a groundbreaker in luxury real estate and a man of many talents. From humble beginnings to...
Read moreIn today’s episode, Dan continues his conversation with special guest Eddie Wilson. They talk about making smart investment decisions and preparing businesses to be sold. They...
Read moreIn this episode, real estate investor Eddie Wilson, known as the “King of Exits” by Forbes, shares his amazing insights on risk, emotion-free investing, and the power...
Read moreIn today’s episode, Dan’s special guest is Brad Chandler. Imagine flipping not one, not ten, but over 4,000 homes – Brad’s done it, and he’s here to share his...
Read moreIn this episode, host Dan Barrett continues his conversation with land investing expert Joe McCall. They discuss the importance of taking action and making offers in real estate...
Read moreIn this action-packed episode, Dan invites special guest Joe McCall to reveal his secrets to automating a thriving land investing business. Joe shares how he and his teenage sons...
Read moreThis week, host Dan Barrett teams up with housing expert Justin Hartman. Together, they’re going to share some top-notch tips for understanding the housing market. You’ll...
Read moreIn this episode, Dan continues his conversation with Josh Culler about the world of content marketing for real estate investors. From TikTok’s marketing potential to the...
Read moreIn this episode, Dan and special guest Josh Culler discuss content marketing tips for real estate investors. Get ready to discover the power of video content in today’s...
Read moreIn this follow-up episode, Dan Barrett continues his conversation with Dave Seymour. From weathering the storm of the real estate crash to establishing a thriving business in the...
Read moreIn this episode, Dan chats with real estate maestro Dave Seymour. You’ll hear about Dave’s amazing journey from firefighter to successful business owner, facing tough...
Read moreIf you do what everyone else is doing, your best case scenario is getting the exact same results as them (probably worse than them, if we’re honest). But if you want to dominate...
Read moreSince you began your investing business, you’ve probably noticed that today’s economy changes at such a rapid pace that it’s hard to keep up at all. If you don’t build the right...
Read moreIn the real estate investing world, many business owners dismiss the idea of creating mission and value statements. In the corporate world full of woke businesses, these...
Read moreIn a post-crisis economy, less people buy vacation homes, invest in rentals or move away from the home they know. Even if there’s still enough sellers, you can’t make money by...
Read moreWhether you use bandit signs, direct mail, Google AdWords or other marketing channels, there’s one thing you can’t run a business without these days: A website. Now, different...
Read moreHave you ever been ripped off by a so-called marketing expert that promised you X, Y, and Z but gave you nothing? Cunning self-proclaimed “experts” dupe many real estate investors...
Read morePrepare to unlock the secret vault of financing as Dan discusses the world of credit unions on this episode of REI Marketing Nerds! Join us as Mark Ritter, a mastermind in...
Read moreIs your real estate marketing strategy outdated? Uncover the transformation in lead generation as Dan Barrett explores various dimensions of the evolving digital landscape....
Read moreIn this episode, Dan unpacks the tangled world of online marketing for real estate investors. Get ready for a rollercoaster ride through the transition from a complicated to a...
Read moreIn today’s installment, we have our guest Todd Pigott back for part two of his interview with the host Dan Barrett. In this captivating conversation, Todd shares his journey...
Read moreIn this episode, the conversation dives into a true real estate success story: the incredible journey of Todd Pigott. From humble beginnings with only $17 to his name, Todd went...
Read moreIn today’s episode, we continue our insightful conversation with the insurance giant, Andy Gurczak, about optimizing insurance claims. In the second part of our discussion,...
Read moreIn this episode, Dan discusses the world of insurance claims with special guest Andy Gurczak from www.Allcityadjusting.com. Andy is a public adjuster, and his role is to fight on...
Read moreIn today’s episode, we continue our conversation with Justin Dossey, a world-class operator who is successfully running not just one, but THREE thriving REI businesses. If...
Read moreIn this episode, we have a special guest, Justin Dossey, the CEO and co-owner of Call Porter and Ballpoint Marketing. In this interview, Justin shares his journey from working in...
Read moreIn this episode, Dan continues his discussion with Bob Lachance, founder of Reva Global – a virtual staffing company that helps real estate investors systemize their...
Read moreAre virtual assistants the secret to scaling your real estate investing business? Our guest today, Bob Lachance, thinks so. Bob is the founder of Reva Global, a virtual staffing...
Read moreIn this episode, Dan continues his discussion with Joe Dillon – the founder of Seven Figure Wholesale. Joe shares insights on how to attract success and find passion in the...
Read moreIn this episode Dan sits down with Joe Dillon, the founder of Seven Figure Wholesale. Joe shares his incredible journey and offers valuable insights for real estate investors...
Read moreMost real estate investors are great at making money, but they’re even better at spending it. Why? As business expenses add up and their lifestyle expands, they need to continue...
Read moreAre financial advisors all they’re cracked up to be? They claim to have a crystal ball, but when you give them your money, your returns barely beat inflation. The truth...
Read moreIn real estate, using smart tools can make or break your lead generation. A well-oiled lead generation system can close one deal after another if you use it correctly. Best part?...
Read moreEver wonder where the hidden treasure lies for investors? It’s all tucked away in your follow-up game. Crack this code, and you’ll find yourself with a constant stream...
Read moreThe secret to real estate investing isn’t in the properties; it’s in your expertise. The 10,000-hour rule is the golden key to becoming a real estate mogul. That...
Read moreWhat if you had a chance to be mentored by someone who went from humble beginnings to being one of the A players in New York City development? Would that skyrocket your knowledge...
Read moreMaking money is great as an investor, but it pales in comparison to this overlooked aspect most investors ignore… In fact, your future as a real estate investor depends on it. And...
Read moreThere’s a breakthrough for the entire real estate industry coming your way… It will hold you to a higher standard and hand out grades like a report card. So, what’s this new...
Read moreThere are two paths to becoming a successful investor: doing it yourself or borrowing wisdom from other successful investors. Being the lone wolf may get you to your goals,...
Read moreRich Dad Poor Dad is a magical book. It is one of the most influential books that gets an average person to quit their job and invest in real estate. The concept is simple – buy...
Read moreIf you are a real estate investor – keeping up with new technology has never been more crucial. The old, slow way will no longer cut it. And with the use of disruptive technology...
Read moreThe old way of doing real estate deals can take months to do. You know the drill – stacks of paperwork and dealing with multiple middlemen. This snail-like speed slows cash...
Read moreHaving a one trick pony—like relying on one acquisition strategy doesn’t work well in the real estate market anymore. Why? When the market shifts, and you have one way to make...
Read moreMost real estate entrepreneurs run away from failure. Who wants to admit that they tried something new, and it blew up in their face? Your friends will laugh at you, your family...
Read moreMost people believe that being a successful real estate investor is just about the technical– buying the right property, financing the deals, and building systems. If this were...
Read moreCash is king in any real estate market, especially when high interest rates eat into your bottom line. Without cash, you are digging into your savings, chasing after people to...
Read moreSome people are dealt a bad hand in life when it comes to money. When your parents don’t understand money, they brainwash you with their beliefs, and cause you to repeat the same...
Read moreRaising capital is a must for multi-family investments. Cash is the bloodline of every deal. And when you need it the most, it’s impossible to find anyone to fund your deals. But...
Read moreYou know what sucks about single-family real estate? Lots of moving parts. The little things eat up your time, leaving you with a poorly paid, full-time job managing these...
Read moreThe real estate market has its ups and downs just like every other industry. You have times when investors make boatloads of money. And you have times when the market conditions...
Read moreNovice investors love single family homes. It is an entry-level strategy for long-term wealth creation, and so easy to purchase that anyone can do it. But what happens when the...
Read moreReal estate investing is not for the faint of heart. It takes time to build great systems to help you grow. Most end up burning out before they achieve their goals of freedom. Why...
Read moreThe market is saturated with real estate coaches claiming to be gurus after they do 2 or 3 deals. They haven’t even started to get their feet wet yet nor gone through several...
Read moreWe are in the middle of a market correction. Every novice investor is scared and shaking in their pants. They bought properties and are holding onto it for less than they’re...
Read moreThe real estate market changes almost every day. You have upswing markets and downswing markets. The novice investors rely on one strategy until that strategy leaves them with a...
Read moreKnowing your numbers can make or break your bottom line as a real estate investor. This is what separates the successful investors from the newbies. Unsuccessful investors let...
Read moreAmerican cities are going through a huge transformation. You can say goodbye to inefficient suburban areas as people choose a more efficient way of living. This is why Americans...
Read moreYou know what the most important part of real estate investing is that most investors overlook? It’s not chasing after deals or closing them. The most important part of real...
Read more2008 is when a lot of real estate investors got into the market. Cheap prices, lower interest rates and an upswing in profits. Everyone was successful and thought that the gravy...
Read moreWhat do average real estate investors have in common? They attempt to do everything on their own. This is a hard path to success as you try to reinvent the wheel, create new...
Read moreThe real estate industry is filled with thriving self-starters. They work very hard and make lots of money. Unfortunately, this is the only industry where we don’t speak about our...
Read moreMost real estate investors think about one thing and one thing only: Their bottom line. The result? They hit their financial goals, only to realize they’re miserable. Why is that?...
Read moreThe real estate cycle, just like everything else, has ebbs and flows. The difference between the successful real estate investors from the amateurs is that they know how to get in...
Read moreMost real estate investors hear the same, played out advice: Focus on one thing to be exceptional in the marketplace. But will narrowing your focus get you ahead quickly, or are...
Read moreMost people get into real estate investing and try to do everything on their own. They try to find their own deals, put in their own money and even try to do the “sweat” work all...
Read moreThe future of real estate is changing with technology finally catching up. With anything that technology touches, it leads to more efficiency. This scares many as old ways of...
Read moreReal estate construction costs have gone through the roof! With inflation hitting every sector, real estate investors are feeling the pinch as their profits are being slashed. The...
Read moreReal estate investors love to work their butts off. They chase deals from one side of the country to another. But this strategy quickly leads to overwhelm and burn out and misery....
Read moreReal estate investors struggle for various reasons. The main reason amongst them is their lack of focus. Jumping from one strategy to another is costly and time consuming. This...
Read moreAs a real estate investor, cashflow is your number one priority. If you run out of cash flow, lucrative deals can slip from your fingers and devastate your bottom line. The truth?...
Read moreAs an investor, your ability to manage risks can make or break your business. Most investors forget the fundamentals of risk management and only evaluate risks after the deal is...
Read moreAs a business owner, confidence is your most important skill. Without it, you will make sloppy decisions and your team and your business will suffer. But the reverse is also true:...
Read moreProviding loans for real estate Investors can be risky. There is a chance that they might forfeit payments. If real estate investors over leverage and hold onto non performing...
Read moreMost business owners give themselves a new job. They work backbreaking hours and can’t spend time with their family. The worst part? They get minimal profits for their efforts....
Read moreAs a business owner, your most profitable trait is your decision making. Consistently making the right decisions unlocks massive opportunities, growth, and wealth. But the reverse...
Read moreYou will always cap your growth if you don’t surround yourself with a good team. But building a team of talented people that get along with each other is difficult, especially for...
Read moreWithin your first few years of real estate investing, any good investor makes way more than they ever had in their life. And a negative aspect of more income is Uncle Sam demands...
Read moreMany of us were tricked into thinking good grades and a good job leads to happiness. While there are many valuable business lessons you can learn in the corporate world, many...
Read moreWhat if I told you there was a massive, untapped opportunity for every real estate investor sitting right beneath your nose? Well, good news: There is. Better news? This untapped...
Read moreSocial media either constantly sucks up your time and devours your energy, or it unlocks the ability to multiply your impact. Most investors are trapped in the former. Why?...
Read moreIt’s easy to forget how powerful real estate investing is. Which is why we need a reminder every now and then. For example, when today’s guest, Henry Washington, bought his first...
Read moreOne of the biggest mistakes real estate investors make is with their branding and positioning. Most investors want to appear like a professional corporation because they think...
Read moreThe real estate investing industry is going through a major change: Slapping up bandits signs saying, “We buy houses” with your phone number no longer cuts it. And if you’re not...
Read moreGenerating thousands of leads with Google Ads doesn’t mean diddly if Google sends you all low-quality leads. And yet, that’s a problem many real estate investors face, especially...
Read moreThe short-term rental space has a massive amount of untapped potential. There is no competition. Younger generations want to live a nomadic lifestyle. And today’s guest,...
Read moreThe real estate industry is archaic compared to the tech industry. That’s why former tech employees can cause massive disruptions in real estate. In fact, that’s exactly what...
Read moreMost real estate investors want more wealth and freedom. That’s why you got into investing, right? But most investors don’t know how to grow their wealth and freedom. And almost...
Read moreIt’s easy to overwhelm yourself with all the latest tips and tactics for finding and closing real estate deals. You can run paid advertising campaigns, start a YouTube channel,...
Read moreI have good news and bad news: The bad news is there’s a massive proportion of your market that your marketing isn’t reaching. The good news is that today’s guest, Luke Charlton,...
Read moreThere’s a big, fat mistake most real estate investors make in their advertising which results in losing 30% of your potential customers. And to add insult to injury, this mistake...
Read moreEntrepreneurs love to complicate their business (even at the expense of their sanity, profits, and freedom). Here’s a common trap entrepreneurs fall into: They hit their peak...
Read moreWhat if you could understand the growth trajectory, health, and blind spots of your business in a single data point? Well, good news: You can. And better news: Nothing will free...
Read moreEvery investor falls into the trap of real estate investing: You imagine you can sip cocktails on the beach while making more passive income than most people’s salaries. But...
Read moreRobert Kiyosaki’s Rich Dad Poor Dad is a popular book, and it has a little something for everyone, but one thing is certain; its core messages resonate with real estate investors...
Read moreAlthough there are some significantly big real estate deals nowadays, they don’t have nearly as great an impact on our history as some of the deals we’ll be talking about today....
Read moreCreating and maintaining meaningful relationships with customers is key when it comes to building a successful business, and this is especially true for the real estate industry....
Read more Every business decision comes with trade-offs. There is no free lunch, as economists say. But most investors think that money is the only currency. Sure, you can make more...
Read moreReal estate investment is all about following up on leads, staying on top of your contacts, and advertising your business to generate new leads, and all of this can be exhausting....
Read moreMost investors can get leads. Send enough postcards, mail enough letters and run enough ads—somebody will call you. But many leads waste your time. They expect sky-high prices,...
Read moreReal estate seminars tell beginners that real estate will make them more money than their job while working half as much. But for most investors, investing becomes the opposite:...
Read moreReputation is everything in real estate. It takes hard work to build a good reputation, and even the slightest blunder can ruin it. And, today, with social media (and the internet...
Read moreArtificial intelligence (AI) brings disruptive innovation across industries, but will it ever transform real estate deals as we know them? Opinions vary, and since real estate...
Read moreYou are reading the third installment of a series about making the first steps in real estate investing. What follows are interview excerpts from episodes of our REI Marketing...
Read moreIf you’re following the AdWords Nerds blog, you know that we’ve covered a lot of topics about real estate investing. What we haven’t covered yet, though, is closing different...
Read moreThere is no such thing as a foolproof roadmap for success in real estate investing. Every single investor brings their unique qualities to the table (innate entrepreneurial...
Read moreThe use of text messaging in daily business operations is common among real estate investors. Although these SMS messages aren’t always used for marketing in the strict sense of...
Read moreRingless voicemail marketing (RVM) is a popular follow-up strategy with real estate investors, and no wonder! Ringless voicemail can be used either as an effective lead generation...
Read moreTraditionally, TV marketing was reserved for real estate entrepreneurs with deep pockets, and in many ways it still is. However, this doesn’t mean that getting your real estate...
Read moreIf you want your real estate investing website to rank high on the search engine results page for the target keywords in your real estate market, your SEO has to be on point. It’s...
Read moreThe 2020 crisis exposed businesses all over the world, especially real estate investing businesses. It highlighted your inefficiencies with crystal clear certainty. And caused...
Read moreThere are more competitors for real estate investors than ever before. Not only do you have to compete against each other, but you also have to worry about realtors and Silicon...
Read moreThe market created a lot of challenges for real estate investors in 2021. More than half of the offers on houses got a competing offer, and some of these offers escalated into...
Read moreMany investors spend a lot of time coming up with a name for their real estate investing company that would best suit their goals, and no wonder! The company name plays a big role...
Read moreEvery real estate investing company would run its daily operations more efficiently if they are automated. However, since investors set up their companies around different...
Read moreIf you struggle whenever the time comes to put together a marketing plan for your business or you’re not sure where to start and what exactly to include, the following pages will...
Read moreYou’ve probably heard it before: Your network is your net worth. In an industry like real estate investing, you can’t afford to stay away from large gatherings of professionals...
Read moreThis is the second part of a series dedicated to those who consider becoming real estate investors – it basically highlights from interviews with successful investors. The focus...
Read moreMarketing isn’t easy. Consistent, long-term results are even more difficult. And this is especially true for real estate investors because the world of real estate and marketing...
Read more”We deliver 50 backlinks for $500 a month to rank your website on the first search engine results page (SERP) within 4 weeks.” – this is an example of a freelance offer that...
Read moreIt’s not the first time we say it – make the most of every legitimate hack that can help your real estate investing website rank higher in organic search. If you are yet to get...
Read moreWe are in the business of providing motivated house seller leads to real estate investors – if you read our blog, you already know that. We enjoy using our expertise to manage ad...
Read moreHelping real estate investors get motivated seller leads is what we know best and we’ve done it for over a decade. In this article, however, we will discuss finding motivated note...
Read moreReal estate investing is a tempting prospect for anyone who is aware of its potential for building wealth. Investors get into the industry to leave their 9 to 5 job behind and to...
Read moreReal estate investing holds a reputation of an industry that’s slow to adopt tech trends. However, nowadays, there are more and more tools and resources real estate investors can...
Read moreNegotiations are an essential part of buying and selling real estate. Investors make their profit when they buy houses, so a lot is in the balance when you sit to talk with a...
Read moreLet’s revisit postcard marketing. That’s correct, we will discuss an old school method for getting motivated house seller leads. It’s one of those methods real estate investors...
Read moreIn the real estate investing world, many business owners dismiss the idea of creating mission and value statements. In the corporate world full of woke businesses, these...
Read moreIt’s always worth checking what big real estate investors managed to accomplish. For some of us, their success shows what is possible when you work hard. When you put your end...
Read moreFor the first time in almost two years, Americans are more concerned about the economy than they are about the ongoing pandemic. This is what a poll conducted in December of 2021...
Read moreWe didn’t write this article for ordinary real estate investors… We wrote it for REIs looking to aggressively grow their business to $7.1B through state-of-the-art...
Read moreEveryone overcomplicates success. They think they need a mansion, fancy sports car, smoking hot wife, and millions in the bank or they’ll feel like a failure. Here’s the cold hard...
Read moreToday, we are going to tackle a serious topic: management of the investment properties in your portfolio after your passing. This is also known as estate planning and it also...
Read moreStarting a real estate investing business ain’t easy. But you know what’s even more difficult? Scaling your business so it reaches heights you can’t wrap your head around. This is...
Read moreWhen you invest in real estate, you have to do your homework. Many aspects of the deal can go wrong, and if you don’t introduce a process to do your due diligence on a property,...
Read moreWhether you consider becoming a real estate investor or you’ve just started and are still new to the real estate investing world, you should know that building a network is one of...
Read moreThe best way to grow professionally is to be in the presence of greatness. Reading about what the greats have to say is second-best, which is why, in this article, we’ll share...
Read moreReal estate investors have a drill for targeting tax-delinquent properties: you get the list of properties from the county, you reach out to find motivated sellers with a...
Read moreThe use of questionnaires in real estate is quite common. In essence, these are lists of questions that help you gather the most important information by invetors, leads, and...
Read moreThere are three reasons real estate investing is attractive to people from all walks of life: it requires almost no qualification for entry, you don’t need a lot of money to start...
Read moreCompetition is very high in the real estate investing industry. When the industry was established it was, of course, much easier to close deals because a smaller number of real...
Read moreAs a business owner, it’s easy for distractions to take you off course. Most distractions are disguised as massive, life-changing opportunities. And it’s difficult to tell the...
Read moreExtending gifts to house buyers and house sellers has become a common practice in real estate. These gifts are a way to keep the relationship going after you’ve closed the deal,...
Read moreHave you ever been ripped off by a so-called marketing expert that promised you X, Y, and Z but gave you nothing? Cunning self-proclaimed “experts” dupe many real estate investors...
Read moreAre you closing 139 deals per year in your real estate investing company? If not, you’ll discover how to do that in this episode — whether you have years of experience or are...
Read more“Backlinks are important for SEO” – you’ll hear this often as you delve into online marketing for your real estate business. And it’s true. When other websites link...
Read moreIn business, when a company performs well, every competitor takes notice. Soon, everyone in the market tries to do what the market leader does, because all of them are after...
Read moreWhen the real estate investing industry was established, investors had only a handful of sources for closing deals. It mostly boiled down to the people you know or the information...
Read moreHiring a real estate SEO company? Learn which services matter for investors, what each should deliver, and how to measure progress beyond rankings.
Read moreTraditionally, the costs for marketing in the real estate industry were prohibitive. The ability to reach a large number of people was reserved only to those who can afford to...
Read moreWe are going to discuss the art of saying no to money in this article. Of course, we are all in business for the profits, but if you over-commit in pursuit of higher profits, this...
Read moreAll house seller leads are not created equal. If you base your real estate investing process on the assumption that all leads have the same value for your business and that you...
Read moreIf you do it right, SEO will bring free traffic to your real estate investing website. And every investor wants to increase the number of website visitors, because once you have...
Read moreDo you close all the leads you get? Of course, some of the leads do not result in a closed deal. But have you ever made an analysis to determine why so many of the leads that land...
Read more2021 brought a lot of ruckus to both real estate investors and online advertisers. It’s been one of the most difficult years for both groups — and most real estate investors fit...
Read moreThe real estate investing industry is stuck in the past. And relying on old-school marketing strategies that used to work is a recipe for failure today. This includes SEO and...
Read moreThere is always something new in business and marketing. However, these last couple of years, we’ve seen a lot more changes than usual. Real estate professionals faced unique...
Read moreAs entrepreneurs, we have a million different problems that could affect our businesses at any point. For example, a high-performing ad could stop working overnight for seemingly...
Read moreIn real estate investing, everything revolves around leads: if you have them – business is good, and if you don’t have them – you double and triple check your lead...
Read moreHave you ever had your marketer talk about doing split testing for the lead magnet to reduce bounce rates on your website? Or about using an automated bid management to lower the...
Read moreMichael Lee explains his experience with AWN: more seller leads, similar acquisition costs, and the follow-up work behind two reported deals in Ontario.
Read moreThere are many online lead funnels for real estate investors – ads and organic traffic on Google, Bing, or Yahoo are often considered the most important. However, motivated...
Read moreIn real estate investing, everything revolves around leads: if you have them – business is good, and if you don’t have them – you double and triple check your lead...
Read moreReal estate investors are always looking for opportunities to expand their network because the success of their business depends on it. Even if you enlist the help of a company to...
Read moreHumans have a weird psychological quirk that “nukes” your marketing results. And this is especially true with real estate investors. What’s this quirk? After you’ve had a...
Read moreIn the 1970s, when the real estate investing industry was at its best, people were exposed to 500 ads a day. I bet it was easy to close deals back then. But a study on ad exposure...
Read moreIf you want your real estate investing website to rank high in organic searches, then you should regularly publish content. This is not always easy to do, especially since search...
Read moreThe internet is flooded with video content and it’s safe to say that people prefer watching videos to reading blog posts. Websites with videos make visitors stay longer on a...
Read moreThe struggle for getting a consistent flow of leads for real estate investors is real, so every bit of help in the process counts. In this article, we will turn to a book which is...
Read moreWhat’s the best marketing channel? Every real estate investor wants to use the best marketing channels. They want to close as many deals as possible while spending the least...
Read moreReal estate investor using PPC? This public service announcement about negative keywords is for you: If you’re running AdWords to generate motivated seller leads, your...
Read moreSEO efforts pay off. This becomes evident as soon as real estate investors start to consider growing their online marketing. Optimizing the use of keywords helps your website rank...
Read moreYes, you’ve read that right – we will talk about letters. There is such a thing as a real estate investor letter and many businesses close deals on leads obtained through these...
Read moreGoogle Ads are one of the top lead generation methods for real estate investors along with organic site visitor growth through SEO, Facebook ads, and other types of online...
Read moreAs you grow your real estate investing business, there’s a lot of pressure to delegate tasks. The more successful you become, the more money you make, and the less time you have....
Read moreReal estate investors are investing more into their website design now than ever before. Why? Because Silicon Valley iBuyer companies like Trulia and Zillow have beautiful...
Read moreDirect mail – or sending promotional mail to motivated house sellers – has been the go-to marketing technique since the early days of real estate investing. While the industry has...
Read moreThe success of real estate investors depends on a single requirement: the availability of motivated sellers in their market. Unlike realtors, who have to satisfy a lot of...
Read moreMany real estate investors never flip more than 30 houses a year. But today’s guest, Chris Music, accomplished that goal. Chris’s secret? He swapped out direct mail campaigns with...
Read moreBig Tech has been using your data for quite some time. And every click, conversion, and data set makes their AI smarter and more equipped online. Protecting your data is the only...
Read moreChris Music of Proud Start Real Estate has been doing 30 flips a year using primarily paid traffic. His secret? Holding steady when other people got scared, using AdWords Nerds to...
Read moreA good website has become the standard for real estate investors. Even though traditionally, real estate investors could close a deal without being active online, those days are...
Read moreEvery real estate investor I know wants their site to rank high on Google. In fact, in marketing circles the running joke is: The best place to hide a dead body is page two on...
Read moreReal estate investors have the typical entrepreneurial spirit which dictates to change those techniques, practices, and methods that don’t bring results, and that probably works...
Read moreMany professionals want to make the most out of marketing platforms like LinkedIn, including real estate investors. There are a number of reasons why LinkedIn is a good place to...
Read moreA lot of businesses use Pinterest alongside other, more popular platforms to maintain social media presence. It does serve to bring more traffic to their sites, increase...
Read moreCraigslist Ads for Real Estate Investors That Actually Work Real estate investors would benefit from using multiple techniques to get motivated sellers. We have talked about this...
Read moreBack in the spring of 2020, most of us were surprised by the outbreak and rapid transmission of the new virus. Not only that, but we also didn’t know what to expect. How long will...
Read moreOne of the first things you need to do as an entrepreneur before entering a market is to assess the competition. Real estate investors are no exception, especially since getting...
Read moreSales in real estate are quite unique because there are many ways to get a lead. You can literally knock on someone’s door, you can mail them letters, you can launch a...
Read moreReal estate investors go through a lot of trouble to find motivated seller lists because the success of the business depends on having them. If you don’t have a consistent stream...
Read moreThe best real estate investors have the best processes in place. But one area where a lot of real estate investors fall short is with their marketing processes. When your...
Read moreProcess is king for online marketing. In this video, I pull back the curtain to show one of my process for multiplying my social media, SEO, and more!
Read moreEveryone thinks they want more leads… When, in actuality, you don’t want leads at all. You want DEALS. And DEALS are all about doing more with what you have. In this...
Read moreI once helped an investor make $100,000 in profit from Google Ads. But he stopped running Google Ads shortly after. This is a problem I see many successful real estate investors...
Read moreWe’ve said it before: referrals play a big role in getting new REI leads. It’s not always easy for real estate investors to attribute a referral back to their business card, but...
Read moreIn the past decade I’ve worked with real estate investors, I see one common mistake happen over and over again. The worst part? Not only does this mistake cost you time and money...
Read moreIf you’re a regular reader, you know that here at Adwords Nerds, we advocate the use of multichannel marketing for generating leads as a real estate investor. The reason is...
Read moreWhat does it take to be successful as a real estate investor? Certainly not a college degree. I mean, yes, some universities offer courses on real estate finances, and popular...
Read moreMarketing on Facebook used to be straightforward. You would introduce yourself and what you do. Then a person would decide to sell to you or not. End of story. Now, clients need...
Read moreYou don’t need me to remind you that we live in challenging times. REIs are still feeling the ramifications of the crisis that started back in February of 2020. But this doesn’t...
Read moreTesting fuels all online marketing. It’s the only way to consistently improve your ads and get better results. However, there’s one big, fat mistake real estate investors make....
Read moreFacebook marketing makes a lot of sense for real estate investors. It offers REI’s lowest cost per thousand impressions (CPM) compared to both traditional and digital...
Read moreDo you ever feel stuck in business or life? The past couple of weeks have been rough for me. Nothing is going right in any area of my life. This happens to everybody — especially...
Read moreThere are two types of real estate investors: Investors who think short-term and investors who think long-term. Short-term investors do everything in their power to squeeze every...
Read moreSource: Pexels It’s a good year to invest in real estate. With historically low mortgage rates and high demand for apartments, you’d do well to leverage current conditions...
Read moreMost real estate investors think they’re competing against other local investors. But that’s not quite true. In reality, all local real estate investors compete against Big Tech...
Read moreWe all know it: content marketing brings more leads for real estate investors. That’s why everyone is doing their best to get in front of motivated sellers. And since a lot of...
Read moreGreat marketing is always based in truth. But that doesn’t mean it’s always based in reality. Here’s what I mean: Even if a given marketing strategy has a 99% success rate, it...
Read moreImage by Paul Brennan on PublicDomainPictures Do you want to make social media marketing part of the way you promote real estate? This is a great decision. Modern social media...
Read moreGoogle rolled out a new link spam update to their SEO algorithm on Jul 27, 2021. Will this new update affect your site’s rankings? If you were involved in manipulating Google’s...
Read moreImage by shutterstock.com Are your online real estate ads not performing as well as you’d like? Creating ads for real estate properties takes a special touch, and it’s easy to...
Read moreThere are new regulations on SMS marketing coming down the pipeline. Investors are getting fined tens of thousands of dollars for committing some of these “criminal” mistakes....
Read moreAs a real estate investor, you know the market is crowded. It can even feel like your area is saturated. In this Episode, you learn how to protect yourself from the woes of the...
Read moreGetting started as an investor is the hardest part. You’ve got all this information, but you don’t know where to start. And while you watch others close deals and quit their day...
Read moreMany investing businesses start slowly. They inch closer to their first few deals and then generate a few leads before they carve out their own space in the market. While this...
Read moreIf you’re a real estate investor and you want to get started in online marketing, you know there’s a lot to learn: Targeting, retargeting, custom audiences, ad sets, split tests...
Read moreAs a real estate investor, you might feel like you follow a predefined path: Generate leads, close your first deals. As soon as leads flow consistently, you hire a team. Your...
Read moreHave you ever noticed how most government programs fail? The reason they do is because there are multiple competing criteria for success. Real estate investors make this same...
Read moreIt’s impossible to succeed when your advertising, keywords, and testing strategies don’t have focus. It sounds obvious, but this is the biggest reason why investors don’t attract...
Read moreThe real estate market is on fire right now. Listings hit the MLS then are sold the next day for $20k (or more) than the asking price. This makes it almost impossible to thrive as...
Read more2020 was a perfect reminder for real estate investors that you can’t depend on the current environment for finding motivated sellers. Where do you find leads in a dead market?...
Read moreGetting deals and accumulating wealth doesn’t come easy…particularly with Google Ads. And if you think there’s a ‘one-size-fits-all’ approach to online marketing, you’ll end up...
Read moreKnowing how Google Ads operates is the only way to run a successful ad campaign. And if they’re constantly changing their marketing strategies, you’ve got to keep up too. How...
Read moreYou might think the goal of making content is to grow your business, but most real estate investors end up writing hundreds of blog posts for less than a penny. But generating...
Read moreThe personal touch of direct mail is something email can’t replicate. Most end up in the spam folder, ignored by potential clients, and then you’re spending money without sending...
Read moreIf you don’t know how keywords are being used in Google Ads, you’ll never know which one performs the best. How will motivated sellers find you with an ad that is hiding on page...
Read moreIf you’re stressed about attracting motivated sellers, it might make sense to think you need more clicks, leads, or closes. But the truth is: You don’t need more clicks, you need...
Read moreAs we dive headfirst into the new year, it makes sense that we’d look ahead to what Google has planned for 2021. While we don’t always know what Google has in store, we do know...
Read moreOut of all the methods real estate investors use to get motivated seller leads, PPC is the best. Not perfect, but the best. It’s the quickest way to get leads into your funnel if...
Read moreIf you want to avoid going broke on lazy marketing, you have to find the stuff that’s proven to work. It’s overwhelming dipping your toes in the pool of Google PPC, but there are...
Read moreBecoming a real estate investor often leads to asking one of the most important questions every day: How will good people find me? Attracting high-quality leads is much more than...
Read moreAs a real estate investor, you know how important leads are. In fact, they’re the lifeblood that makes sure you keep on investing and generate revenue. But where do you get your...
Read moreWhen you first started out in advertising, you probably thought it was simple. Send out campaigns and wait for the phone to ring. But when the calls don’t come in, it’s easy to...
Read moreWith a massive web of clicks and deals, you’ve probably noticed more people are selling their homes online nowadays. While many investors get swallowed by the screen, you don’t...
Read moreAt some point, we’ve all taken on too much work. Torn between multiple projects, it can start to feel like there’s no room to breathe and no place to focus. That energy and...
Read moreWhen things get unclear, it’s always easier for people to bail out than to keep moving forward and into the unknown. This mentality loses you deals, time, and money. In this...
Read moreHave you ever read Alice In Wonderland? Did you know it actually shows one of the greatest cutting-edge ideas about the marketing you do today? Without it, you’ll keep running...
Read moreIf you’re in the real estate world, you’ve probably heard a ton about Google Ads and working with their specialists to attract motivated seller leads. Today, you’ll find out why...
Read moreDiving deep into the world of data is essential for building your business and finding motivated seller leads online. But when you’re comparing the wrong numbers or using the...
Read moreThere’s hardly a better time to get your foot in the door with online marketing. It may seem like a puzzling and chaotic field to navigate, but there are systematic ways to clear...
Read moreIn times like these, it’s easy to forget basic marketing strategies. Getting consistent leads feels impossible and testing ads can be overwhelming, so what should you do? Simplify...
Read moreThe ad systems we use are constantly evolving. If the algorithm changes and you don’t know who sees your ads and where, you risk burning your marketing budget. But when you stay...
Read moreThere’s tons of online marketing strategies you can use to get more leads, deals and capital. But while people talk about SEO ranks, PPC marketing and email marketing, investors...
Read moreMany real estate investors start their business to escape a corporate job. They hate having a boss, want to make more money and go on vacations whenever they want. They start in...
Read moreWhen you’re the first investor sellers find on Google, they’re much more likely to do business with you instead of your competitors. So if you want to get free motivated seller...
Read moreRelying on one marketing channel is dangerous for your business: As soon as the marketing environment changes, your leads dry up and your business crumbles. But you don’t have to....
Read moreMost of what you hear about online marketing is technical jargon. And sure, it’s important to know where to click, how to run ads and how to measure your success. But online...
Read moreA lot of people think of investors as real estate sharks who coerce vulnerable people into working with them. If you’re listening to this podcast, you’re probably not one of those...
Read moreYou can measure your marketing by CPC, impressions, likes, comments, awareness and a million other ways. But if your marketing doesn’t get you motivated seller leads, you’re...
Read moreIt’s easy to feel successful when you do a few deals and make more money in a week than others do in a year. And many investors have built impressive businesses that way. But...
Read moreMarketing is the lifeblood of your business. Without it, you don’t get motivated seller leads, find no good buyers and rely on luck to make deals. And when your marketing is...
Read morePPC marketing is great when people click your ads, contact you and sell their properties. But when no one sees your ad, no one clicks through to your site. If your ads are getting...
Read moreIf you top the search rankings for relevant keywords, motivated seller leads will call you even if you never spend a dollar on ads. But it’s not that easy. Other investors, tech...
Read moreGetting free leads from Google sounds like a dream. But it stays a dream for most investors, even with hard work and expensive agencies. But getting organic leads isn’t...
Read moreThe number of real estate investors is growing. So is the amount of seminars, courses and coaching programs. Some of them are great, but many come from amateurs who don’t care...
Read moreGoogle is a great ally. When your Google Ads convert and you’re topping the search rankings, real estate investing is a dream. But if you’re not there yet, you might think Google...
Read moreMost investors are more interested in finances, management and processes than online marketing. While all those skills are useful, marketing leaves a big gap. That gap is often...
Read moreYou can know everything about real estate, go to every seminar and hire every coach. But at the end of the day, you’ve got to get things done. If you waste your time on social...
Read moreYou know wholesaling, rentals, fix & flips and a dozen other ways to make money in real estate. And you probably like one better than the rest. But let’s be real: All of them...
Read moreYou probably have long-term visions. Building your dream for the next 20 years. Exploring the world while living off of your properties. Giving your kids what you never had. But...
Read moreLet’s face it: In these crazy times, you can’t run your business as usual. You can’t meet anyone in person, the economy is down and nobody knows what’ll happen tomorrow. That...
Read moreIn an economic downturn, you can’t rely on what used to work. Being reactive won’t help you thrive. If you want deals, you have to innovate. Today, you’ll hear from an investor...
Read moreIn a post-crisis economy, less people buy vacation homes, invest in rentals or move away from the home they know. Even if there’s still enough sellers, you can’t make money by...
Read moreIn times like these, it’s easy to forget the bigger picture. But the market was culling real estate businesses before the crisis hit. Silicon Valley stormed the market with VC...
Read moreWith the current state of the economy, what will happen to real estate investing? Will anybody sell their house anymore? Will everyone sell their house? Can you even meet with...
Read moreDaily life gets more restricted every day, the stock market is tanking–and you’re probably wondering if your business will survive. The truth is: The recession will cull REI...
Read moreWhen you look at the changing real estate market, what do you see? Maybe you blame your lack of leads, deals and money on the change. If you’re growing right now, you might...
Read moreI wanted to discuss COVID-19, and its effect on both the real estate investing world and on how we generate motivated seller leads. Obviously, this is a complex and...
Read moreIn this changing real estate environment, relationships become more and more important. If you’re not equipped to put sellers first and become someone leads know, like and trust,...
Read moreWhile you’re minding your investing business, the world is changing around you. Advertising prices skyrocket, iBuyers devour leads and investors flood the market. How can you...
Read moreAs an investor, you’re on the frontlines of the real estate market. And you’ve probably realized: The real estate investing industry is transforming. As with any big shift, some...
Read moreHere’s why SEO is like being buried alive. This is a cautionary tale. We recently took a client on with NO website. Nothing. We got them set up with a Carrot site and...
Read moreYou’ve heard a ton about SEO and ranking on search engines to attract motivated seller leads. And if you’re like most people, it probably sounds tedious. No instant results, you...
Read morePosted this in another group where people were downplaying the importance of SEO. “You can buy leads anywhere! I don’t even have a website.” Here’s my...
Read moreSome investors can run their business on “easy mode”. They’re the only real estate investors in a small market and get all the deals. Sure, they have their challenges too. But...
Read moreYou’ve probably realized that more and more investors are pouring into the market. This means more competition, but it also means more profit potential for people who target...
Read moreMost investors use patchwork marketing tactics they learned from different sources. Whether it’s direct mail, bandit signs, SEO, AdWords or postcards–you’ve probably heard it all...
Read moreIf you want to become wealthy as a real estate investor, you need to scale your REI business. The only way you’ll ever accomplish that is by using leverage to get more results in...
Read moreMany real estate investors dream of quitting their jobs to do deals full time. And while that’s a great thing for many, that might not be your reality (yet). Maybe you don’t even...
Read moreWhen you got started in REI, you probably thought it’s simple: Buy houses and sell them. But as you advanced and learned more about the business, you probably realized it’s much...
Read moreWhether or not you were a real estate investor during the 2008 recession, you can learn one thing from it: Markets change. They always have and always will. And if you want your...
Read moreMost real estate investors do one of two things: They do no marketing at all—or they market and sell so much on every channel that they never go deep enough to see results....
Read moreIf you’ve been an investor for a while, you’ve probably gotten a few leads in your business. But if they don’t become deals, you don’t make money. Most times, it’s not your sales...
Read moreIf you want to scale your REI business, you’re probably thinking about all the marketing tactics, the technology and who and when to hire help. But sometimes, things are much...
Read moreIf you’re not running your REI business full time (yet), it can seem impossible to catch up with full-time investors who have all the time in the world to generate leads and close...
Read moreIf you’ve executed what you learned in this training series, you now have a few ads written and keywords you want to target. But how do you turn the people who see and click on...
Read moreIf you’ve listened to the past two episodes in this series, you know it’s most profitable (and more fun) to target sellers who are looking for investors and who want to sell—not...
Read moreIf you want to outflank your competition and be at the seller’s door before anyone else, you need to know where sellers go when they realize they want to sell their property. If...
Read moreIn a market where everybody is becoming an investor and billion dollar startups get ready to flip a small town worth of properties every week, it’s hard to establish yourself as...
Read moreWhen you’re not a corporate investor or member of some old boys’ club, real estate markets can feel like shark-infested waters: Entrenched, rich investors snatch up almost every...
Read moreWhen an investor generates leads online using any given method, they might just have gotten lucky or not have a lot of competition. Copying them might be like expecting to win by...
Read moreIf you’re like most investors, you didn’t become an entrepreneur to sit in an office all day fulfilling useless tasks you hate. But if you’ve been running your business for a...
Read moreSome investors have years of experience in the real estate industry before ever going out on their own. It’s no big surprise if their businesses take off quicker than others. But...
Read moreMost investors share one big struggle: Generating enough leads. If you just had steady lead flow, you’d be closing deals, right? Unfortunately, the answer is no for many...
Read more(Here’s the link to my notes: https://www.evernote.com/l/ABFpubVh-_lEubPZJAb4gu6rXFTvVnvoJpk ) Recently, I attended Collective Genius in Tampa, Florida. If you aren’t...
Read moreWhen you want to improve your SEO, there are tons of freelancers, agencies and “gurus” who supposedly know all about how to get to the first page and finally get more traffic. The...
Read moreIf you’re a regular listener of this podcast, you already know about the value of SEO. Maybe you’ve even researched some strategies, tactics and tricks that promise you better...
Read moreYou’ve probably realized this already: You’re not the only investor trying to rank for relevant keywords in your market. You’ve probably researched the best tips and the most...
Read moreYou’ve probably tried a few channels to market your business already–and have most likely seen varying success. The problem with most marketing channels is: They chew through your...
Read moreThe most important requirement for generating leads and closing deals is gaining the seller’s trust. But it’s hard to get trust online: Most investors’ websites look the same, say...
Read moreAs an investor, you’ve probably noticed it’s neither easy nor cheap to get motivated seller leads right now. There’s almost more investors than there are sellers and some of the...
Read moreWhether you’ve closed a ton of deals as an investor or are still waiting for that first lead, you know that generating leads is often the hardest part to becoming a successful...
Read moreIf you’re struggling to attract leads online, it’s easy to think you need better strategies, tactics and buy yet another course or read one more book. But the truth is: You...
Read moreIf you’ve been in real estate for a while, you know how valuable a good search ranking is. If you do everything right, you generate close-ready leads on autopilot instead of...
Read moreMany investors start out extremely excited about all the opportunity in real estate, imagining the life they can live once they profit off of their new business. But more often...
Read moreWhen it comes to getting organic clicks, you can find endless tips, tactics and strategies to get better rankings. Many of those aren’t bad advice, but most of the general advice...
Read moreIt’s every investor’s dream: You start investing in a market and shortly after, you’re dominating. You leave entrenched competition in your wake. Everything is on point, from your...
Read moreWhether you’ve become an investor recently or have decades of experience, you’ve probably noticed that real estate investing is exploding with popularity. For you, that means...
Read moreIf you’ve ever closed a deal or even spoken with a lead, you know how many hours go into closing a single deal. From visiting the property to sales meetings to renovations, you’ve...
Read moreWhether you started investing 5 days ago or 5 years ago, you run a business. And like any business owner, you ran into some challenges. Even though your problems might look...
Read moreIf you do what everyone else is doing, your best case scenario is getting the exact same results as them (probably worse than them, if we’re honest). But if you want to dominate...
Read moreIf you’re listening to this podcast, you’re committed to building your dream life and business as a real estate investor. You’re learning from the best in the field, constantly...
Read moreWhen you look at experts in any field, it looks like everything they touch turns into gold. And it might even make you feel inferior when you’re not getting the same results...
Read moreWhen you live in a smaller town, you might envy big investors in Houston, Los Angeles or Dallas. After all, they’ve got more potential deals, right? It might feel like there are...
Read more10x Your Real Estate Marketing Using the ‘PBR’ Method Simple, watered down, yet strangely effective. The first step to scaling & succeeding in digital lead generation as a...
Read moreSome of you may already know, but for those of you who don’t, we recently launched a new program. We are calling it the Search-Click-Convert Bootcamp. The goal is to have at least...
Read moreImprove Yourself Daily I think we all want to be the best. Of course, if we’re honest with ourselves, we know we’ll never be the best at everything we do. If we’re brutally honest...
Read moreGrowing a successful REI business usually takes longer than expected. You realize it takes more than copying what others do. You realize marketing isn’t as easy as 1-2-3. When...
Read moreBlogging is important. Content is important. Building backlinks is important. And you are thinking; I am flogging a dead horse. You are thinking, we all know blogs and backlinks...
Read moreWe understand that patience is not a sexy topic and it’s something that a lot of investors don’t have when they’re advertising their business online. You’re spending money on...
Read moreThere are many ways to get deals online: Facebook Ads, Google AdWords, display ads, etc. With all the experts and successful investors closing deals and using every platform out...
Read moreGetting started as an investor is the hardest part. You’ve got all this information, but you don’t know where to start. And while you watch others close deals and quit their day...
Read moreIf you could create your perfect real estate investing business, what would it look like? It would probably have a system that generates qualified leads on autopilot. You might...
Read moreIf I asked one hundred real estate investors what their most significant pain point is I can guarantee that 99% of them would say that it’s finding the best seller leads in the...
Read moreBlogging is important. Content is important. Building backlinks is important. And you are thinking; I am flogging a dead horse. You are thinking, we all know blogs and backlinks...
Read moreI get asked one question pretty frequently. I get a lot of pay-per-click questions, SEO questions from investors, people wanting to know more about online marketing. The most...
Read moreSince you began your investing business, you’ve probably noticed that today’s economy changes at such a rapid pace that it’s hard to keep up at all. If you don’t build the right...
Read moreThere’s a surprising truth about real estate investing motivated seller keywords. And my goal here is that I’m going to drop a little bit of knowledge on you that perhaps...
Read moreAs an ambitious real estate investor, you’ve probably gotten advice about creating content. And the advice you get varies, depending on who you ask. So should you write as many...
Read moreIf you’re brand-spankin’ new to investing, you’re probably unsure about where to even start. I believe in one thing you really need to internalize in order to have long term...
Read moreSo ya wanna get more deals online, right? Don’t we all! If we’re talking about deals here, I want to talk about a topic that is really important to me. It’s something that I think...
Read moreWhat’s up, guys? Today, I want to talk to you about a little something that’s really helpful if you are an investor and are looking to grow your number of motivated sellers....
Read moreWhen you first learned about investing, you probably dreamed of all the freedoms you’d enjoy and the money you would make. But you had to find a way to make those dreams a...
Read moreReal estate investing can become a real jungle to navigate. It involves analyzing different types of property, potential risks, strategies, the source of funding, timelines and...
Read moreLet’s talk a little bit about planning ahead. If you are investing, you are probably no stranger to planning, having goals, and having a structure around what you want to do. In...
Read morePicture if you will, an idea: A real estate investor gets into their market and they start to do search engine optimization on their websites. They’ve got an InvestorCarrot...
Read moreSpoiler alert: It’s the follow-up. But why is it the follow-up? Isn’t that just kind of, you know, optional? Over at Adwords Nerds, we’ve been talking to some clients of...
Read moreThere are a ton of important things in real estate investing: Lead generation, sales, lead conversion, etc. But when it comes down to it, real estate investing is one thing:...
Read moreAs a real estate investor, you might feel like you follow a predefined path: Generate leads, close your first deals. As soon as leads flow consistently, you hire a team. Your...
Read moreI always emphasize the importance of utilizing multi-channel marketing in the real estate industry. Competition is high. Every real estate investor is fighting for what you...
Read moreWant high-quality links as a real estate investor? Make sure you heed “Dan’s Golden Rule of Link Building.” Because, of course, there is such a thing. Link...
Read moreWhen working in the real estate industry, it’s important to expand your market reach as much as you can. Now, this doesn’t necessarily mean to tap into multiple cities—though that...
Read moreIf your website ranked highly for important keywords, you’d get leads on autopilot. You wouldn’t worry about where your next deal comes. Unfortunately, many investors try to get...
Read moreIf I could give real estate investors ONE piece of advice… If I could only tell them ONE thing to help them get leads and deals consistently, and at a profit, online…...
Read moreIt’s essential to take risks in marketing, especially in a real estate market like the one we’re in now. When the playing field shifts beneath you, you can’t continue doing...
Read moreWant to know how you can get more deals online? It’s easy – just remember The Parthenon and the Diving Board. I break down the whole concept in this video. Check it...
Read moreIf you’ve tried paid ads, you know they’re a lot harder to pull off profitably than some people would have you believe. And it hurts to lose money and feel incompetent, especially...
Read moreWhen you think of a soldier, you probably think of admirable attributes: Military men are known for being disciplined, mentally and physically strong and honorable. And while real...
Read moreWhether you use bandit signs, direct mail, Google AdWords or other marketing channels, there’s one thing you can’t run a business without these days: A website. Now, different...
Read moreIf you’ve been in business for more than 10 minutes, you’ve probably heard enough “fail forward” quotes. And successful investors will tell you that failing is part of the process...
Read moreYou ever see those little website chat windows that pop up everywhere now? Seems like they’re on every site you go to. But do those actually work for motivated seller leads?...
Read moreWe thought this was pretty cool… One of the students from our “Search. Click. Convert Bootcamp” recently put a deal under contract from his Google Ads...
Read moreReal estate investing is popular. TV shows show the life of investors selling mansions for triple their investment within days. Coaches, seminars and book jump into existence and...
Read moreIf you’re anything like most investors, your dream sounds a little bit like this: You have enough motivated seller leads that you can choose which ones will make you the most...
Read moreI recently posted in the REI Marketing Nerds group about a technique we’ve been using to ethically steal our competitor’s traffic… Great thing about this is that...
Read moreA successful REI business requires a multitude of skills, ranging from marketing and sales to accounting and IT. And since no one is great at everything, you probably think you...
Read more Check out this awesome Facebook ads hack for efficiently following up with Motivated Sellers. What if you could show specific ads to motivated sellers… Based on what...
Read moreThe REI market isn’t looking rosy right now: New investors are pouring into every market and the economy is taking a dive—while the amount of motivated sellers hasn’t changed...
Read moreMany investing businesses start slowly. They inch closer to their first few deals and then generate a few leads before they carve out their own space in the market. While this...
Read moreYou might have already realized this when you talk to homeowners, but there are many people who are jaded, who get called by greedy investors and find never-changing postcards in...
Read moreOverwhelm is one of the biggest challenges real estate investors face today. Maybe you’re confused by all the choices, tactics and strategies you have. And who could blame you?...
Read moreAs an investor, you’re not just investing: For your REI business to afford you the lifestyle you want, you also need to do everything else that makes a successful business run....
Read moreNo matter how much you love real estate investing, some parts of it are boring and repetitive. You have to do these things over and over again. Whether you hate paperwork, the...
Read moreWhether you market your real estate business with postcards, bandit signs or online marketing, you market for one thing: Deals. Now, you can do marketing which sends a trickle of...
Read moreWhen you learn about online marketing for your real estate business, you eventually have to learn about data. Data is everywhere and investors from the lowest to the highest...
Read moreIf you’re not a natural people person or extrovert (or, even if you are), meeting your first client can be scary. You just got your first lead! Maybe it was a form filled...
Read moreWhat separates the investors who succeed from the ones who fail? Lots of “investors” fail. It’s really no different than any other business, which has a much higher failure rate...
Read moreAs an investor, you’ve probably looked at your local market—and found the one thing you hoped you wouldn’t find: Fierce competition. Many investors despair in the face of...
Read moreThere’s hardly a better feeling than closing a deal. It helps us feel successful. It makes us money. And it gives the seller peace of mind. But in the real world, not every deal...
Read moreDigital marketing is awesome: Done well, you get to generate highly targeted leads on autopilot while you invest a fraction of what you make back. While this is the reality of...
Read moreIf you can pull off effective organic marketing, you’re golden: You get traffic on autopilot which then turns into leads (assuming your website converts)—without spending a penny...
Read moreAs a business owner and investor, you risk something every day. Every dollar you spend on advertising, every investment in coaching, every new idea you turn into reality. There’s...
Read moreYou’ve probably heard people tell you that FB ads or AdWords is the way to win. Maybe you’ve even tried to run a campaign yourself.
Read moreGetting construction costs wrong will kill your profit. There are a number of things that kill profit in real estate investment, but one of the biggies is getting your...
Read moreYou can control many things: You control which marketing you run, who does your accounting, which agency you work with, which ZIP codes to focus on, etc.
Read moreThe following expertise was shared by Bronson Carpenter, owner, and founder of Borrower Solution – a hard money lending company serving investors across the U.S. Three types...
Read moreIn business, we often want things to be as easy as 1-2-3. If you had a single cause-and-effect relationship for each of your goals outlined, you would achieve them in record time,...
Read moreAs a real estate investor, you’ve probably wished to “dominate your local market” before. Maybe it seems like a distant goal to you, maybe you’re moving closer to domination every...
Read moreWhen it comes to marketing your real estate business, you have many options: Direct mail, bandit signs, yard signs, various forms of online marketing and much more. Many think...
Read moreYou might use online marketing, offline marketing or just get leads through word of mouth. But no matter how good you are at generating leads with the marketing channels you use,...
Read moreThinking of becoming a real estate investor? Have your eye on a couple seminars to learn more? Here’s some advice from proven REIs… If you’re thinking of getting...
Read moreAs a real estate investor, you might have heard of many different marketing channels: Paid online, organic online, postcards, direct mail etc.
Read moreIf you’re a real estate investor and you want to get started in online marketing, you know there’s a lot to learn: Targeting, retargeting, custom audiences, ad sets, split tests...
Read moreAs a real estate investor, you know the market is crowded. It can even feel like your area is saturated. In this Episode, you learn how to protect yourself from the woes of the...
Read moreHello all! I wanted to point out something interesting – if you’re doing any sort of online marketing to find motivated sellers, this affects you. We always see a BUNCH of...
Read moreQuick Note: This call was cut short because of technical difficulties. Thus, I had to film the walkthrough in two parts. Part 2
Read moreTutorial on Linking Analytics and AdWords: https://support.google.com/adwords/answer/1704341?hl=en
Read moreKeywords and more! In this coaching call, we go back over some important points regarding keywords, then discuss the “Farm Team” method in detail to show you how your...
Read moreHow To Use SEO and PPC To Help Each Other! The recording to this got garbled for the beginning, but you’re not missing much – I give an intro, discuss how you can use...
Read moreHere is the sub title for the lesson here… Video Playlist To watch in order, just click play! To skip around, click the icon in the top left to see the rest of the playlist....
Read moreWhen to Make Exactly What Intervention!
Read moreAnd…WHEN to do your grind!
Read moreLink to the Search Terms Editor spreadsheet: https://docs.google.com/spreadsheets/d/1cc-Zvhuo90KpvTWLbPItjLxUQBm-_wQTu0SLqQNUKzM/edit?usp=sharing
Read moreThe Grind – Our Monthly Management Process We’ve included written documentation of the entire Grind process in this Google Doc:...
Read moreIf you’ve got a website or not, you can still use AdWords! Here are my recommendations… Services Mentioned: Investor Carrot http://oncarrot.com Unbounce...
Read moreEnough Talk – how do we actually do this, anyway? Services Mentioned: Optimizely http://optimizely.com Visual Website Optimizer http://vwo.com Google Analytics...
Read moreOur In-House methodology for testing landing pages…
Read moreA Bit Boring? Maybe. But if you’re not doing this, you’re dead in the water… Google Support Document On Tracking Form Fills:...
Read moreThe Basic Things that all your landing pages should include… Link to the DKI Tutorial listed in the video:...
Read moreLanding Pages Can Make or Break Your Account – and Here’s why…
Read moreFollow the process to reap huge improvements over time… This week, I’d like you to: – add all possible ad extensions to your account – create new ads in 5...
Read moreProbably the easiest way to improve any ad’s performance…
Read moreAn Overview of the tips and tricks you should be aware of whenever you’re creating ads…
Read moreAll About Ads!
Read moreNow that we’ve talked keywords to death – let’s get into our starter keywords list! All About The Keywords We’ve Chosen Here – and Why… So, now...
Read moreSteal your competitor’s traffic…or safeguard your own?
Read moreThe “Canary In The Coal Mine” That will tell you exactly how well you’ve targeted your account…
Read moreUnderstand what almost everyone gets wrong – and the huge benefits you can get from your revamped strategy…
Read moreUnderstand where your prospects are in the journey in order to understand how to market to them.
Read moreAll about Keywords – and how you can understand more about them than almost any other investor out there. Most people think that if they just had the right list of keywords,...
Read moreHey! Your new account is set up! 🙂 Here’s what to do with it… Hey everybody! I wanted to drop you a few notes about your new AdWords account, which for 95% of you is...
Read moreIf you can, get this stuff done before our coaching call on Friday! Determine Your Starting Budget. Have a number in mind for your starting budget. If you’re not sure, using...
Read moreHey there – it’s me. Your online course. You look cool. Let’s get to know one another. In this video, I’ll be laying out the goals for this module and...
Read moreAn Introduction Into The Course, Call Scheduling, and Important Next Steps! General Introduction Check out this video for a general introduction to what we’re going to...
Read moreLesson #1: Welcome To The Coaching Program! MODULE 1: PLANNING, STRATEGY, AND MINDSET Lesson #1: Introduction To Module 1 Lesson #2: Figuring Out Your Ad Words Budget Lesson #3:...
Read morehttps://adwordsnerds.com – Are you tired of paying too much for motivated seller leads in AdWords? Ever wish you could just set your own price and focus on your real estate...
Read moreWelcome to WordPress. This is your first post. Edit or delete it, then start blogging!
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Read moreDesign and style should work toward making you look good and feel good – without a lot of effort so you can get on with the things that matter. Duis faucibus iaculis velit,...
Read moreDesign and style should work toward making you look good and feel good – without a lot of effort so you can get on with the things that matter.
Read moreDesign and style should work toward making you look good and feel good – without a lot of effort so you can get on with the things that matter. Nulla at bibendum elit. Cum...
Read moreDesign and style should work toward making you look good and feel good – without a lot of effort so you can get on with the things that matter. In mollis, tellus eu auctor...
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